but when i do "export to target" for an experience Fragment, a pop up shows, configuration for target missing from the experience fragment. It does not drive or integrate with out-of-the-box review and approval workflows. This feature is core to the AEM Dispatcher caching strategy. For more information, see AEM Experience Fragments and Content Fragments overview. Click “Create” and select “Create a Folder” to place the Experience Fragment in. Activity Type. cq. In the Activity URL provide the URL pointing to the We. Created for: Beginner. Usually, it relies on invalidation techniques that ensure that any content changed in AEM is properly updated in the Dispatcher. They allow you to prepare content ready for use in multiple locations/over multiple channels, ideal for headless delivery. js settings. Create A/B and multivariate tests to learn the most effective combination of content, layouts, UX, and more through your websites and other digital properties. Adobe Experience Manager 6. Suppose, an author wants to create an Article Page - 1. This can be used by both AEM and third-party channels alike. Experience League. Ratings & Reviews. Experience Fragment. Employee Advisors. With Adobe Experience Manager (AEM) as a Cloud Service, Content Fragments lets you design, create, curate, and publish page-independent content. Target helps you maximize revenue on your web and mobile sites, apps, social media, and other digital channels. They can also be used together with Multi-Site Management to. In the Sites console, select the page or pages you wish to send to preview and click on the Manage Publication button. Topics: Page Editor. When selecting Analytics as the reporting source for Target, you select an Analytics report suite to receive Target activity data. 3 combination of both was working but. Export an Experience Fragment to Adobe Target; Use your Experience Fragments in Adobe Target; And also Delete an Experience Fragment already exported to Adobe Target; Experience Fragments can be exported to the default workspace in Adobe Target, or to user-defined workspaces for Adobe Target. 2,083 characters minus the length of the URL for GET requests. This is done using the Adobe Developer Console, for which AEM must be integrated with Adobe Target using IMS . In this case, I already have two integrations set up. 4 documentation. Content Fragments are created from Content Fragment Model. AEM brings together all the content and assets and target lets you deliver the personalized. You can also edit or copy an audience by hovering over the desired audience in the Add Audience. Better cross-channel consistency. In this video, let me show you how to export Experience Fragments created in Adobe Experience Manager as a cloud service to Adobe Target as HTML offer or JSON offer. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page experience; Learn From. Using Audiences in Adobe Target (6:21) This video explains how to use audiences in Target Standard/Premium. I see the below errors in the log. Step 1 — Create Multi-page Activity in Adobe Target. 4 reimagines the personalization workflow between AEM and Target. Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. Journey Optimizer. Click the Notifications tab in the top menu bar, then click the Preferences tab on the left side. I have an Adobe Experience Manager as a. With this new product announcement, Adobe Target customers can now import both Adobe Experience Manager Content Fragments and Experience Fragments into Adobe Target. Adobe Target and AEM Experience Fragment Integration. The Experience Fragments feature in Adobe Target is a perfect example of how Adobe truly blends art and science. Learn & Support Tutorials AEM 6. Content Fragments and Experience Fragments are different features within AEM:. Stop guessing with A/B and multivariate testing. Author is responsible to login to AEM author and create or update experience fragment in author. Hi Everyone, We are using AEM as Clouse service for our website and I have integrated Adobe Target and Adobe Launch as Cloud Service. Title the folder and click “Create. Headless implementations enable delivery of experiences across platforms and channels at scale. Learn how to use Adobe Experience Manager experience and content fragments in Adobe Target activities. Tap/click Export without publishing or Publish as required. Adobe Experience Manager Assets developer use cases, APIs, and reference material. The following video highlights some of the top features of the Page Editor. Visual Experience Composer best practices and limitations. It allows Marketers to seamlessly test and personalize content across different channels. Session Details Adobe Experience Manager reimagines the personalization workflow with Adobe Target to create fluid personalization across your channels. AEM lets you have a responsive layout for your pages by using the Layout Container component. The sync to custom workspace is only supported for Experience Fragments as of now. Adobe Target and Adobe Experience Manager integrations allow for. I configured Adobe Target Cloud Configuration using the opt-in method in AEM6. Click on “Create Activity” button and select “Experience Targeting”. For example, a Title, Image, Description, and Call To Action Button can be combined to form a teaser experience. Adobe Experience Manager Experience Fragments and Content Fragments might seem similar on the surface, but each fragment type plays key roles in different use cases. So we want to load experience fragment only when user has finished filling one of - 393593. Click Upload Restrictions. By following these best practices, you are less likely to encounter. Scenario 1 : Personalization using AEM Experience Fragments. The Adobe Target workspaces do not exist in Adobe Target itself. Level 2. Scenario 2 : Personalization using Visual Experience Composer. Browse to and select the item you want to add, then click Open. Adobe Experience Manager Sites allows an author to manage the width of a component based on device width in order to facilitate a responsive site design. Hi @bc_99 . With the ability to export AEM Experience Fragments into Adobe Target as HTML offers, you can combine the ease-of-use and power of AEM with powerful Automated Intelligence (AI) and Machine Learning (ML) capabilities in Target to test and personalize experiences at scale. “Now, by exporting Experience Fragments into Adobe Target, marketing optimization teams can easily create and test their own experiences to achieve new levels of personalization. adobe. This journey provides you with all the information you need to develop your first headless. Events1999 Country Club Way, Victoria, British Columbia, Canada, V9B 6R3. Now, I am currently using it in the staging environment for testing purposes. Method 3:. Learn the basics of using the Visual Experience Composer (VEC) in Adobe Target. 5 documentation. 5 as Cloud - We have enabled AB testing activity in Adobe target for one AEM page with 50/50 score, we have used same page for experience-A and for experience-B , we have removed form content in current page & replaced. Has the time to wait until end of test period to analyze results. Select Experience Fragment to open the Create Experience Fragment wizard. Fax: +1 250-391-3792. Sign In. Like. Managing personalization for a multi-lingual bran. The links in these attributes are run through the AEM Link Externalizer publishLink() to recreate the URL as if it was on a published instance, and as such, publicly available. Specify the goals and settings for. Here’s a quick, step-by-step guide to integrating Adobe Experience Manager with Adobe Target. Personalize part of a web page using Experience Fragment Offers. 5 Experience Fragments to Adobe Target and I followed the procedure outlined here - 358807. See Target Integration with Experience Fragments for full information. Edit the Experience Fragment. At their core, content fragments - are designed to handle information and be able to structure that information - using a data model experience fragments - define the presentation, which creates an experience - using any available AEM component Now, in this episode, Darin is going to - play the role of an experience fragment, and I will be a. Read real-world use cases of Experience Cloud products written by your peersYou can consume Content Fragments in Target activities using the Form-Based Experience Composer only. Explain the term “Audience”. Experiences created within AEM can now be delivered directly to Adobe Target as HTML Offers. The banner has a Primary and Secondary buttons both with links to we. The below video demonstrates some of the in-context editing features with. Publish the Experience Fragments created in AEM Author to AEM Publisher; Target setup. 0. AEM 6. For example, when publishing, an editor has to review the content - before a site administrator activates the page. In this video, the following capabilities or features are covered: These consoles let you import and manage digital assets such as images, videos, documents and audio files. Target an activity to an audience. Test the experience and personalize it to every visitor, applying artificial intelligence with a single click. Retail page (make sure to remove the editor. Hello and welcome to this module on creating A/B Tests in Adobe Target. The text indicates that this is the. Projects. Create Adobe Target Cloud Service account. Hopefully this makes sense. It includes new asset upload module, API reference, and information about the support provided in post-processing workflows. 5 translation enhancements includes: Auto-approve translation jobs: The approval flag in the translation job is a binary property. It allows you to create an experience once, and automatically reformat it for any screen size. Level 2: Embed the SPA in AEMSolved: Hello Guys, I am having a problem when I am trying to export experience fragment to Adobe Target. Exception:. Mark as New; Follow; Mute; Subscribe to RSS Feed; Permalink; Print; Report; HY Guys . Experience Fragments. To keep the number of steps in a translation job minimal, It is by default set to “automatically approve” in. Export AEM Experience Fragments to Adobe Target. This screen is different if you are creating a Recommendations activity. Click the three vertical ellipses icon to. js client library and the best practice is to use tag management solutions like Launch By Adobe, Adobe DTM or any 3rd party. Experience League | Community. Open CRXDE Lite in your browser. Adobe Target is the Adobe Experience Cloud solution that provides everything you need to tailor and personalize your customers’ experiences. Exporting Experience Fragments to Adobe Target. So, recently they had to do some changes(U. User. They can then be used as offers in Target activities, to test and. Method 2: Adobe Rawbox API. This integration uses the Adobe Launch, People, and Assets core. Adobe Target. Please - 308398. I need to export exp fragments to Adobe Target from AEM. Content Fragments can have multiple variants, each variant. Hi @bc_99 . x), go to Security - > Adobe IMS Configurations and either click on an existing Target integration or create a new one. Edit the item’s filename, if necessary, then click Upload. AEM Sites videos and tutorials. Add image offers to the list. A/B and multivariate testing. User. Using experience fragments created in AEM in Target activities, lets you use all sort of targeting activities whether it is A/B test, experience targeting or any activities powering AI or ML. They use existing Assets functionality. Track conversion rates. When your reader is online, your targeting engine will review the. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page. Adobe Target is the Adobe Experience Cloud solution that provides everything you need to tailor and personalize your customers’ experience. . These assets can then be. Experience Cloud Advocates. Personalize part of a web page using Experience Fragment Offers. To create an Experience Targeting activity, the marketer needs. To add pages to a test: Click the Configure gear icon. Enter experience fragment management. 4: Exporting an Experience Fragment to Target in the Adobe Experience Manager 6. To create an Experience Targeting activity, the. Experience LeagueAfter exporting Experience Fragment from AEM to Adobe Target as Offers, marketers can create an Activities in Target using these Offers. AEM 6. Create new experiences targeted to different audiences. 1. The Form-Based Experience Composer opens. Author will trigger the workflow, Authoriser should review the experience fragment and complete the workflow. Options: After you are added. 3 will be available as a feature pack. Change the default language for the Target UI. Content Fragments can have multiple variants, each variant. Property name. Transcript. Trigger an Adobe Target call from Launch. Personalize part of a web page using Experience Fragment Offers. The new file opens as a tab in the Edit Pane. Navigate to the required folder and select Create. To consume Content Fragments using the Form-based Experience Composer: In Target, while creating or editing an experience in the Form-Based Experience Composer, select the location on the page where you want to insert AEM content, then select Change Content Fragment to display the Choose a Content. Adobe Target. Tap/click Export to Adobe Target Offers. Adobe Target allows brands to maximise revenue on the web, mobile apps, social media, and other digital channels. 5. Sign In. Method. As part of the Adobe Experience Cloud, Adobe Target is also designed to complement your other digital marketing efforts — letting the test results inform other marketing efforts, and letting data and other insights inform the tests you run. In the confirmation box, select Done to return to the projects console, or select Open Project to. Create Experience Targeting Activities. plain. To consume Content Fragments using the Form-based Experience Composer: In Target, while creating or editing an experience in the Form-Based Experience Composer, select the location on the page where you want to insert AEM content, then select Change Content Fragment to display the Choose a Content Fragment list. A workflow that automates this example notifies each participant. I'm having a hard time to find a good guide for it. NOTE. Integrate your AEM sites with Adobe Target to personalize content in your pages: Implement content targeting. Click Add to define the allowed MIME types. This feature can be enabled on an author instance of AEM. 1). The Adobe Target Developer Guide contains information you need to know before you implement Target. My experience has been that the experience fragment functions basically as. Core Tenants. Learn how to use Adobe Experience Manager Experience Fragments in Adobe Target activities. I'm trying to export AEM6. 5 Release Notes; Foundation improvements. To configure Experience Manager to restrict users to upload files of specific MIME types: Navigate to Tools > Assets > Assets Configurations. Content Fragments are used in AEM to create and manage limited content for the SPA. Configure the following settings: Match audience rules to see experiences: Sometimes you want to confirm that your audience matching works. 4 reimagines the personalization workflow between AEM and Target. Personalization using AEM Experience Fragments and Adobe Target by Adobe Abstract With the ability to export AEM Experience Fragments into Adobe Target as HTML offers, you can combine the ease-of-use and power of AEM with powerful Automated Intelligence (AI) and Machine Learning (ML) capabilities in. Select “Experience Fragment” toDescription. Since Experience Fragments are exported from the AEM author instance, you need to make sure that any references within the XF are. 1. Experiences and Offers. Hi Everyone, We are using AEM as Clouse service for our website and I have integrated Adobe Target and Adobe Launch as Cloud Service. Title: Title of the fragment. The top of the page contains information about maintenance events in progress and includes a link to manage subscriptions for updates for individual solutions. Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. They both work in the tool of their choice and the integration allows them to focus on what they do best independently. Adobe Target. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page. You display the term World cup in the offer. For publishing from AEM Sites using Edge Delivery Services, click here. NOTE. Adobe Target. That being said, there is an approach mentioned for AEM 6. Select the source page then click or tap Next. Click on “Next”. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page. Re-usable, presentation-agnostic content, composed of structured data elements (text, dates, references, etc. Learn how to use Analytics for Target (A4T). Personalization using Visual Experience Composer. Delivering Content Fragments. Personalization using AEM Experience Fragments and Adobe Target by Adobe Abstract With the ability to export AEM Experience Fragments into Adobe Target as HTML offers, you can combine the ease-of-use and power of AEM with powerful Automated Intelligence (AI) and Machine Learning (ML) capabilities in. This article also introduces the various activity types that you can create using Target. For more information about how Experience Fragments and Content Fragments are similar, different, and when and how to use each see Understand Content Fragments and. Use Target audiences to create personalized experiences. Following best practices can help make your experiences work as expected. However, there are some use cases that are not accounted for in this process. Wants to be able to “peek” at results as test runs. These IDs are for members of Adobe teams so that they can assist you with your new account and with your use of Adobe Target, should you need help. 1. Target API username and password can be obtained by submitting a ticket to Client Care with a request to enable the Experience Fragment Target Integration capability. Publish the Experience Fragments created in AEM Author to AEM Publisher; Target setup. Let's a closer look: In AEM (6. The following errors and warning messages may display during installation of Experience Manager 6. I) to the fragment and updated the fragment. The Basics Using the “Export to Target” feature you can create an XF, add components to it, and then export it as an Adobe Target Offer. for sites, my connection is successful. The Adobe Target solution can be licensed as Target Standard or Target Premium. Use these videos and tutorials to learn the many components of Adobe Target. Learn. Experience Fragments are grouped sets of content that let you quickly create variations of experiences for delivery across owned and third-party channels. I have an experience fragment that I am trying to use in Adobe Target. We are creating a website banner for the POC and we have a responsive site so need 3 images (desktop, mobile and tablet). Adobe Target. Content Fragments (CF) Experience Fragments (XF) Definition. Sign In. Dynamic media capabilities bundle channel-agnostic content and layouts into modular menu of. Insert experience fragments created in Adobe Experience Manager (AEM) in Target activities to aid optimization or. In the Exploerer Pane, right-click the component where you want to create the file, select Create, then Create File. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page. When I tried to click Export to Target on Any Experience Fragments, it is showing exported successfully. Sign In. If the URL matches, Target does not consider further logic. I would like discuss more on this topic. Method 1: Adobe Target Delivery API (Preferred) Use the Adobe Target Delivery API to make per-customer/per-email requests for recommendations. Target Cloud service configuration applied to Experience Fragment folder inherits to all Experience Fragments created directly under the parent folder. To export a Content Fragment from AEM to Target (after specifying the Cloud Configuration): Navigate to your Content Fragment in the Assets console. Mark notes, “Rather than trying to build and maintain one product within another—an approach that simply can’t scale—we’re creating robust interconnections between them. Target configuration for experience fragments. It allows Marketers to seamlessly test and personalize content across different channels. Campaign Classic v7 & Campaign v8. Group content and layouts to create channel-agnostic, reusable fragments that can be published to any screen, ensuring consistent messaging and design without building multiple creative assets. Integrate AEM Author service with Adobe Target. Select the Experience Fragment you would like to export to target. Mark as New; Follow; Mute; Subscribe to RSS Feed; Permalink; Print; Report; HY Guys . Experience Fragments are not yet supported(6. Created for: Beginner. For GET requests, although the limit on the back end is 5 KB, due to the fact that Microsoft Internet Explorer limits the URL to 2,083 characters, the realistic limit is 2,083 characters minus the current length of the URL. Content Fragments (CF) Experience Fragments (XF) Definition. Experience Manager. Select Create. When it comes to any element of your customer's experience, if you want to improve it, then test it. 5 which can be used for XF where SPA app consumes JSON which is provided by. After performing the preceding tasks, the Experience Fragment displays on the Offers page. Connect with one of our experts. In this tutorial, we cover three different scenarios for AEM and Target, which helps you understand what works best for your organization and how different teams collaborate. Specify the MIME type in the text box. Projects. We are using experience fragment which appears blank when assembled in adobe. Target Client code can be obtained from Adobe Experience Cloud > Launch Target > Under Set Up Tab > Implementation > Edit at. To do this define a customer Experience Fragment component and then annotate how to export its properties in the component Sling Model. However, there are some use cases that are not accounted for in this process; these include: Sling Mapping available on the publish instance only The rise of new content format per channel. Explain the two ways audiences are used for optimization. Integrate your AEM sites with Adobe Target to personalize content in your pages: Implement content targeting. Re-usable, presentation-agnostic content, composed of structured data elements (text, dates, references, etc. NOTE. i'm having the problem connecting or exporting Fragments to adobe target from AEM author due to user/pass but the user i have configured has. AI is critical to modern optimization. Adobe Target. Validate: Click Create Activity. Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target. Mihnea Docea | Technical Support Rep, Customer Care | Customer & Employee Experience | Adobe | (:: 1 (800) 497-0335After exporting Experience Fragment from AEM to Adobe Target as Offers, marketers can create an Activities in Target using these Offers. Click the Save All Button to save the changes. 4 and below) in the SPA Editor. It is not instantaneous: the repository must be scanned for data to be indexed. I have got 6. Select Form from the Create Activity dialog box. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page. Default Link Rewriting. Also enabled the Test and Target replication agent. 5 continues to enhance the system’s stability, performance and. A visitor arrives on your landing page with keyword=world cup. 1 person had this problem. Adobe Experience Manager Assets developer use cases, APIs, and reference material. Overview; Add Target extension to Launch Property; Load and fire a Target call; Create Adobe Target Cloud Service account; Export Experience Fragments to Adobe Target; Create Target Activity using Experience Fragment Offers; Personalization using Visual Experience Composer; Personalization of full web page. Content fragments in Adobe Experience Manager (AEM) as a Cloud Service are created and managed as page-independent assets. . Scenario 2 : Personalization using Visual Experience Composer. Target lets you easily test everything through every channel every time. java:108) [com. 143 common frames omitted. I’m a Principal Product Marketing Manager of the Adobe Target solution, the optimization and personalization solution in the Marketing Cloud, and I’m gonna show you how easy and efficient and fast it is to create A/B Tests in Adobe. To consume Content Fragments using the Form-based Experience Composer: In Target, while creating or editing an experience in the Form-Based Experience Composer, select the location on the page where you want to insert AEM content, then select Change Content Fragment to display the Choose a Content Fragment list. Last update: 2023-08-15. com) pre-populated in your Adobe Experience Cloud account. Exception:. I have got 6. Exception:. DerrickMathabathe. Attend local and virtual events. Caused by: java. Integration of Sites with Assets. Mon-Sun: 7:00 AM-10:00 PM. Using the . For export to Adobe Target, JSON can also be used. Hey everyone in this video we’re going to be discussing a new capability that lets marketers create Experiences within Adobe Experience Manager using Experience Fragments, and how it could be exported to Adobe Target for delivering personalized offers for different audiences. ”. Fragment Reuse: When a block of content has to be reused across sites, with subtle variations across regions/languages, we can reuse the Experience fragments. 3. Other times you want to check the look and feel of the activity. Adobe Experience Manager 6. 3. 22]. 3. Limit: 5 KB for POST requests. Submit context data to Target when visitors interact with your pages. Thanks leeasling for the reply. Experience Fragments are getting displayed as Empty page in AEM when ever tried to open after exporting into target from AEM 6. Transcript. The JSON format of an Experience Fragment offer can be customized. The below video demonstrates some of the in-context editing features with. Not really sure of how to call this "Export to Target" process on each Experience Fragment that we need to export to Target or is this possible at all? Wondering if anyone has ever come across this requirement and succeeded. But AEM 6,5 allows us to Create Content Fragments directly. To consume Content Fragments using the Form-based Experience Composer: In Target, while creating or editing an experience in the Form-Based Experience Composer, select the location on the page where you want to insert AEM content, then select Change Content Fragment to display the Choose a Content Fragment list. Adobe Developer. This user guide contains videos and tutorials on the many features and capabilities of AEM Sites. See the AEM documentation for a complete overview of Page Editor. Target helps you maximize revenue on your web and mobile sites, apps, social media, and other digital channels. Explain when to use the form-based composer as opposed to the Visual Experience Composer (VEC) Use refinements to target a location. They can also be used together with Multi-Site Management to. x. Developers using the React framework create a SPA and then map areas of the SPA to AEM components, allowing authors to use familiar AEM Sites editing tools. When I create an activity and choose to replace some content with the - 632111. Target helps you maximize revenue on your web and mobile sites, apps, social media, and other digital channels. Customize as much as necessary, but as little as possible. Personalization with Adobe Experience Manager [AEM] and Adobe Target [Target] was reimagined with AEM version 6. However, this appears to be in the roadmap for a future release of AEM. 100% - confidence level = significance level. Use that navigational bar to specify your pages and to set the default page. Experience League. You can publish content to the preview service by using the Managed Publication UI. This integration is required to push Experience Fragments from AEM to Target as HTML/JSON offers and to keep the offers in sync. Adobe status. 5 Experience Fragments to Adobe Target , I configured via Adobe IO and IMS configuration, I see Experience Fragment export success dialog when I export but the Experience Fragment is not really exported and doesn't show up in Adobe Target. Use these videos and tutorials to learn the many components of Adobe Target. Using Experience Fragments in Target activities. Drag and drop Custom into the Audience Builder. Assets as a Cloud Service; Overview and what’s new; Notable Changes to Assets as a Cloud Service;. Integrating with Adobe Target; IMS Configuration for use when Integrating with Adobe Target; Exporting Content Fragments to Adobe Target; Exporting Experience Fragments to Adobe Target; Integrating with Adobe Campaign; Assets. I configure A/B Testing and it works fine, so the configuration is done correctly. In the Quick Publish dialog, confirm the publication by clicking on Publish or cancel by clicking on Cancel. Journey Optimizer. In the confirmation box, select Done to return to the projects console, or select Open Project to. This saves your editors from copy-pasting the same header, footer, teaser, and — in general — any shared information on each page. A collection. This provides a paragraph system that lets you position components within a responsive grid. Does anyone have a similar - 310771. ContextHub is a framework for storing, manipulating, and presenting context data. By default, Experience Fragments are delivered in the HTML format. There are three options available for exporting an Experience Fragment to Adobe Target: HTML (default): Support for web and hybrid content delivery; JSON: Support for headless content delivery; HTML & JSON; To prepare your instance for exporting AEM Experience Fragments to Adobe Target you need to: Integrate with Adobe Target; Add the Cloud.